Quick answer: Urban Hippee is a legit Australian earthing brand selling organic-cotton-and-silver grounding mats marketed as pet-safe, with a 30-day trial. It's a fine option down under, but it sells general mats rather than a dedicated pet product, and US buyers ship from Australia.
By the MattressNut editorial team · Updated June 2026
Urban Hippee Pet Grounding: Overview
Urban Hippee is a Brisbane-based Australian company best known for grounding sheets and earthing mats. Its catalog leans toward bedding made from organic cotton woven with silver thread, and the brand positions its mats as gentle and pet-safe rather than selling a single purpose-built pet mat. If your dog or cat already naps where you ground, the same mat can do double duty.
The grounding idea here is the standard one: a conductive surface connects through a cord to your home's earth ground. Any benefits for pets remain anecdotal and unproven, so treat it as a comfort experiment, not a health treatment. For an actual health concern, see your vet first.
Urban Hippee Specs (what we could verify)
| Spec | Detail |
|---|---|
| Product | Earthing/grounding mats and sheets marketed as pet-safe (no dedicated single "pet mat" SKU we could confirm) |
| Size | Varies by product; exact pet-mat dimensions not published on an accessible page — check the product page |
| Conductive material | Organic cotton woven with silver thread (around 20% silver on its sheets) |
| Cord / trial / warranty | Grounding cord included; 30-day free trial per Urban Hippee's refund policy; warranty — check the product page |
| Ships to US / price | Australian store (prices in AUD); US/international shipping — check the product page |
What Owners Report (and the Evidence)
Urban Hippee publishes customer feedback for its grounding range, and owners who try the mats with pets tend to report calmer, settled animals. That's encouraging but anecdotal. There's no controlled evidence that grounding changes a pet's health, so weigh those stories as comfort feedback, not proof. The brand's own framing stays sensible about this.
How It Compares to Premium Grounding
Urban Hippee's strength is its Australian-made, organic-cotton-and-silver builds and a clear 30-day trial. The gap for US shoppers is convenience: it's an AU store priced in AUD, and it doesn't sell a single dedicated pet mat with published pet dimensions. The Premium Grounding Pet Mat is built specifically for pets, ships to the US with US plugs and USD pricing, and pairs a 90-day trial with a 3-year conductivity warranty — easier to buy and easier to size for a dog or cat bed.
See the Premium Grounding Pet Mat
Bottom Line
Urban Hippee is a credible Australian grounding brand, and if you're in Australia and want pet-safe earthing from organic materials, it's worth a look. US pet owners who want a purpose-built mat, a longer trial and local plugs will find Premium Grounding the simpler fit.
Bottom line: A solid AU grounding brand for pet-safe mats, but not a dedicated US-ready pet product.
More on grounding for pets: best grounding mat for pets · our pet grounding mat review · Hooga pet bed review · grounding for pets explained