Quick answer: The Novaform 14" ComfortGrande is Costco's all-foam gel memory foam mattress, about $699 for a queen with a 20-year warranty. It offers a deep contouring hug and good motion isolation, but there's no dedicated sleep trial, longer off-gassing, and you need a Costco membership.
By the MattressNut editorial team ยท Updated June 2026
Novaform Overview
Novaform is Costco's house foam mattress line, and the 14-inch ComfortGrande is a three-layer, medium-firm gel memory foam bed made in the USA. It's sold exclusively through Costco and aims to deliver a classic memory-foam feel at a budget-friendly price.
Novaform Specs (what we could verify)
| Spec | Novaform 14" ComfortGrande |
|---|---|
| Type | 14-inch all-foam; gel memory foam over polyfoam, medium-firm (~6/10) |
| Price | ~$699 queen (varies by warehouse and promotions) |
| Trial / returns | No dedicated sleep trial; covered by Costco's general return policy |
| Warranty | 20-year limited (floor use voids it) |
| Where sold | Costco (membership required) |
What Owners Report
Testers rate it well for motion isolation and edge support, with relatively neutral temperature for memory foam thanks to gel infusion and air channels. Side sleepers under ~230 pounds tend to like the pressure relief. Criticisms include a strong off-gassing odor that can last up to two weeks, a deep "hug" feel that not everyone enjoys, and one reviewer measuring the loft closer to 13" than the stated 14".
The Saatva Alternative
If you'd rather not buy without a real home trial, the Saatva Classic ships with a 365-night trial so you can test it risk-light, plus a lifetime warranty and free white-glove delivery. As a coil-on-coil hybrid (queen around $1,995), it sleeps cooler and more supportive than a deep memory-foam hug, and there's no membership required.
Bottom Line
The ComfortGrande is a fair-value memory foam mattress if you're a Costco member who loves a contouring feel and can tolerate some off-gassing. The lack of a dedicated trial is the main drawback to weigh.
Bottom line: Novaform's ComfortGrande is solid budget memory foam, but no sleep trial and a deep-hug feel make the Saatva Classic the safer, cooler choice.
Related: our full Saatva mattress review.